A Modern Twist on a Classic Design

Casio continues its strategy of integrating contemporary fitness-tracking capabilities into its iconic, vintage-inspired timepiece lineup. The company has officially expanded the availability of its new F-B100W model, which is now launching in markets beyond its home country of Japan.

The F-B100W retains the quintessential Casio look, featuring a classic LCD interface and a durable resin strap. However, beneath its nostalgic exterior, the watch hides a suite of modern digital features designed for the connected user.


Smart Features and Connectivity

The device syncs seamlessly with a companion mobile application, compatible with both Android and iOS platforms. This connectivity allows users to manage watch settings directly from their smartphones. Additionally, the watch includes a practical "phone finder" function, enabling users to trigger an audible alert on their smartphone if they happen to lose it.

Fitness enthusiasts will appreciate the integrated step-tracking functionality. Users can establish daily walking goals and monitor their activity levels throughout the day—either by checking the watch's display or reviewing detailed statistics within the mobile app.


Practical Tools and Global Appeal

Beyond activity monitoring, the F-B100W is equipped with standard digital tools, including:

  • A calendar and countdown timer.
  • A precision stopwatch.
  • A dual world time zone display, covering approximately 300 cities worldwide.

Furthermore, the device is powered by a user-replaceable battery, which is designed to last for roughly two years, ensuring long-term reliability.


First Impressions

Casio has leaned heavily into the "retro-meets-modern" marketing strategy, garnering significant positive feedback from enthusiasts. Social media platforms like Reddit have seen a wave of appreciation for the device's design. One admirer remarked on the aesthetic, stating: «A watch I'd actually buy»—while another simply added, «Oh man, that's absolutely beautiful.»

Currently, the F-B100W is available for purchase in the UK, offered in black or green colorways at a price point of £55. While an official release date for the US Casio store has not yet been confirmed, industry analysts estimate a retail price of around $95 based on comparable models. Availability in Australia currently appears to be limited.