Introducing the SURI Core 1.0

The electric toothbrush market saw a significant shift when SURI entered the scene. Following the success of their initial model and the subsequent Pro 2.0, the brand has gained a loyal following due to its commitment to minimalist, effective oral care. The new SURI Core 1.0 serves as a more accessible entry point to the lineup, stripping away premium extras to focus on the essential features needed for daily brushing.


Design and Build Quality

Priced at £65, the Core 1.0 is a more budget-friendly alternative to the £85 Pro 2.0. It is available in four distinct, vibrant colours: Haze (green), Ember (orange), Nightfall (blue), and Moonrise (grey). The handle is crafted from a lightweight, bio-circular material, making it feel noticeably airier in the hand than its Pro counterpart. A commitment to sustainability remains a core value, with the device utilizing plant-based, recyclable brush heads.


Performance and Key Features

Despite the lower price, SURI has ensured the Core 1.0 meets high standards. The brush is clinically proven to remove 100% more plaque than manual brushing and includes vital features such as:

  • Built-in pressure sensor
  • Two-minute timer
  • Quiet sonic cleaning (under 65dB)
  • Impressive battery life of up to four weeks

During two weeks of testing, the battery life exceeded expectations, lasting closer to five weeks. While the motor is slightly less powerful than that of the Pro 2.0, the difference in daily cleaning efficacy is negligible; teeth feel just as clean after use.


Comparing the Core 1.0 and Pro 2.0

The primary trade-off for the lower cost is the omission of the UV cleaning travel case. Instead, the Core 1.0 comes with a simple plant-based cover. Users also miss out on the more powerful motor and the advanced TouchSense pressure sensor found in the premium model. Furthermore, while the Pro 2.0 features colour-matched brush heads, the Core 1.0 defaults to white heads across all handle options.


In our experience, the lack of the UV case is the most noticeable difference, as the Pro’s case provides convenient charging on the go. However, the magnetic mirror mount is included with the Core, which remains a highlight for bathroom organization.


Final Verdict

«The SURI Core 1.0 feels like a natural next step for the brand, making its hallmark design and performance accessible to a wider audience.»

While design enthusiasts may be slightly disappointed by the mismatched white brush heads, this is a minor aesthetic grievance given the performance-to-price ratio. For those seeking a reliable, sustainable, and sleek toothbrush without the premium cost of the Pro 2.0, the Core 1.0 is an excellent choice. It retains the best of what makes SURI popular while offering a streamlined experience that doesn't compromise on hygiene.